Staff: Your Number 1 Defence Against The Recession
When trying to get your business through these difficult times it can be hard to know what to do for the best, which often leads to you taking everything on yourself and overburdening yourself. However as a business owner or manager you have a very valuable asset available to you: your staff.
Your staff know your business well, most will genuinely care- if not about the company then at least about their own income, but are detached enough to be able to take a slightly different view from the owners or managers. So get them involved in the decision making process for implementing recession beating tactics, and they might come up with the idea that saves the business.
Processes that have become commonplace in your business can often be made more streamline to save time and money, so it is often a good idea to get all your ataff together and have an open discussion regarding the current workflows and the ways in which these can be tightened up. Their knowledge of the day to day processes and events makes them closer to the situation, meaning they are more able to make sensible suggestions.
Another way to involve your staff in the direction of the business is to do what the British government has recently done, and request their suggested cost saving methods. Give each department a cost saving target and allow them from their experience and knowledge decide where cuts would be viable and which expenses are must haves.
In many organisations the marketing budget is one of the first areas to be slashed, but that needn’t mean you promote your business any less. By spreading the marketing across the remaining staff you may end up with some really innovative and cost effective ideas, as these are the people who are immersed in the product or service everyday and who have contact with the end users so will know more about that particular demographic.
The final area where staff can save money is not a particularly nice topic, but it is often necessary, and that is redundancy. Take stock of what your staffing needs over the coming months are and if there are excess staff, then seek professional advice on how to begin the redundancy process.
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